THE ADS

Gallery

Guinness Ads

Welcome to the gallery of classic Guinness ads. Select the advertisement type and / or decade to view a selection of epic campaigns from the GUINNESS® archives.

View by decade: 1980 1960 1950 1940 1930
1-12 of 43
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A GUINNESS a Day

The ‘Good for You’ campaign – 7 glasses, 7 days of the week and 7 beneficial reasons to drink it (for strength, nerves, ...
 1931 Posters

GUINNESS for Strength

The famous Girder made its first appearance – people even started asking for a 'girder' in the pub, it was so ...
 1934 Posters

GUINNESS Time

‘GUINNESS Time’ was a feature of 1930s poster advertising. By 1934, the simple graphical language of GUINNESS® poster ...
 1934 Posters

My Goodness, My GUINNESS — Sea Lion

The first of the great Gilroy ‘zoo-keeper and animal’ series. 20 years later this would inspire the first GUINNESS® ...
 1935 Posters

GUINNESS is Good For You — Toucan

This ad features the advertising debut of the iconic Toucan, which would be a touchstone of the brand for decades to ...
 1935 Posters

My Goodness, My GUINNESS — Ostrich

Several members of the public wrote to point out that if the ostrich had drunk the pint, the glass would have been the ...
 1936 Posters

My Goodness, My Christmas

A seasonal twist on the ‘My Goodness My GUINNESS®’ campaign – neatly linking in the ostrich in the background!...
 1937 Posters

There's Nothing Like A GUINNESS

The smiling head in the glass was a familiar feature of advertising from this era – in this case savouring the very ...
 1938 Posters

My Goodness, My GUINNESS — Pelican

‘A wonderful bird is the pelican,
Its bill can hold more than its belly can.
It can hold in its beak
Enough ...
 1939 Posters

My Goodness, My GUINNESS — Kangaroo

ne of the most popular in the ‘My Goodness My GUINNESS®’ campaign, this idea first appeared in black and white as a ...
 1943 Posters

GUINNESS Time — Armour

The Ministry of Information’s ‘Dig for Victory’ campaign was echoed here to become a part of the ‘GUINNESS® for ...
 1945 Posters

Harp Player

This ‘GUINNESS® For Strength’ execution is one of our all-time classics. It won John Gilroy a standing ovation when he ...
 1949 Posters