Group Organisers

GUINNESS STOREHOUSE® welcomes group tours. We offer a range of benefits and services to tour groups. In order to assist you in your itinerary planning we have put together a factsheet (PDF) that contains important information for planning your visit to GUINNESS STOREHOUSE®. This will answer all those frequently asked questions including how to get here? What is average length of visit? Are guided tours available? Do you need to pre-book guided tours?

Dedicated Booking Office:


Pre booking of guided tours is required.

Please contact +353 1 408 4800

Alternatively, please email

Coach Parking

Coach Parking available on Market Street

Fast Track Admission

Groups receive fast-track admission to GUINNESS STOREHOUSE®. Groups enter via Market Street and follow signs to Visitor Experience. Guides / Drivers can collect tickets at the Tour desk located on the lower ground floor ticketing hall.

Book a Group Tour

Benefits to Group Organisers:

If you are a Group Organiser and would like more information on GUINNESS STOREHOUSE® - please contact our dedicated Business Development Manager:

Fiona Herald
Phone: + 353 1 471 4881

Exclusive Guided Tours:

Guided Tours

Guided Tours are available in English, French, German, Spanish and Italian. Tours must be pre booked in advance and are subject to availability. We conduct guided tours for groups using a Guide U portable wireless listening device ensuring the visitor hears the live tour even in most noise sensitive areas.

Audio Guides

Free multilingual audio guides are available at GUINNESS STOREHOUSE® in English, French, German, Italian and Spanish.

Self-guided Tours

Visitors can opt for a self-guided tour of GUINNESS STOREHOUSE®

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Rates and Groups Policies:

Loyalty Programme for Coach Drivers:

Coach drivers and guides can enjoy certain privileges when bringing groups to GUINNESS STOREHOUSE®

  • - Free admission for coach drivers and guides
  • - Complimentary snack voucher redeemable in coffee shop with each visit
  • - Free loyalty card - please enquire for further information

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Sales and Digital Support:

GUINNESS STOREHOUSE® offers free sales and digital support to our Trade Partners including assistance with Familiarisation Trips, posters, leaflets, downloadable podcasts and an extensive photo library.

Familiarisation trips for your staff and agents. To organise a FAM trip please contact

Podcast - award winning "iWalk" audio tour of GUINNESS STOREHOUSE® in English, French, German, Spanish and Italian available for download by your clients.

Photographic Library

If you are producing a brochure or want to feature GUINNESS STOREHOUSE® on a website, we have a photographic library which contains copyright free images for sales literature.
Click here to discover a selection of suitable images from our image gallery

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