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GUINNESS STOREHOUSE OFFICALLY UNVEILS AN EXCITING NEW GUINNESS &amp; FOOD EXPERIENCE

11 Aug 2011

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NEW “FIVE“ GUINNESS AND FOOD EXPERIENCE

Today, Thursday 11th August, Guinness Storehouse, Ireland's No. 1 international visitor attraction, unveiled a superb new food experience following a 2 million Euro investment which has resulted in an entire floor dedicated to Guinness and Food.

Situated on the 5th Floor of the Home of Guinness in the heart of St. James's Gate in Dublin, the new food experience is aptly named “Five. Guinness and Food Experience".

"FIVE" at Guinness Storehouse, encompasses an authentic Irish Bar called Arthur's Bar, an 18th Century inspired Brewers Dining Hall, a restaurant named Gilroy's inspired by the iconic Guinness advertisements by John Gilroy and live cooking demonstrations where foodies and Guinness drinker's alike visiting the Guinness Storehouse, will be treated to an unique Guinness gastronomical experience driven entirely by the Irish tradition of wholesome, local produce.

Speaking about "FIVE" the new Guinness and Food Experience at the Guinness Storehouse, Managing Director, Paul Carty said “We are delighted to officially open the doors to our new Guinness and Food experience which marries the best of Irish produce to Guinness, an iconic Irish brand.”

Paul continued “We have a dedicated team who have been working on this specific food project for over a year now, so we are thrilled with the results which we look forward to sharing with our visitors from all over the world, showcasing the best of Irish produce”.

The Storehouse team have carefully selected a number of key local suppliers to work alongside with and their produce can be seen on the menus at "FIVE" including Ardsallagh goat's cheese, Irish mussels from Carlingford and MD Bakery in Waterford who supply the Waterford Blaas.

Also speaking today is Executive Chef at Guinness Storehouse, Justin O'Connor “Certainly the most recognisable and popular Guinness dish in the world is Beef and Guinness stew; in fact, since we opened our doors in 2000, we have served over 400,000 portions of Beef and Guinness Stew. We have refined this traditional dish as part of our project using Hereford beef from Nenagh in Co Tipperary. The meat is marinated for 24 hours in Guinness and aromatics and then slow cooked for succulence and taste.”

The fifth floor also includes an interactive recipe sharing bank that allows visitors to take Guinness recipe cards home to try the recipes for themselves and also share their own Guinness inspired recipes with others.

"FIVE" at Guinness Storehouse will also host a series of open Seasonal Master Classes throughout the year where participants will learn how to cook with Guinness as an ingredient including Guinness marinated Chicken salad, with summer vegetables, Guinness wild mushroom risotto and Guinness chocolate pots with cream head and a Christmas special perfecting a Christmas pudding!

Guinness inspired cookery books and ingredients are available to purchase in Guinness Storehouse Retail Store and for recipe sharing and culinary inspiration log onto www.guinness-storehouse.com and the Guinness Storehouse Facebook Page.

- Ends -

For further information please contact:
Ruth Gleeson, WHPR, 01 6690112 or ruth.gleeson@ogilvy.com

GUINNESS STOREHOUSE FACTS & FIGURES

  • The Guinness Storehouse has welcomed over 9 million visitors since opening its doors in 2000
  • The building is 125 feet high, 170 feet long and 151 feet wide.
  • It would take 14.3 million pints of Guinness to fill the giant glass atrium in centre of the GUINNESS STOREHOUSE building
  • Over 1.6 million visitors have tasted Guinness for their first time
  • Over 400,000 visitors have learned how to pour a pint of Guinness
  • Gravity Bar is the highest bar in Dublin located 46 metres off the ground

 

The GUINNESS, GUINNESS STOREHOUSE and GRAVITY words and associated logos are trademarks.

Enjoy Guinness Sensibly. Visit drinkaware.ie

 

FIVE. GUINNESS & FOOD EXPERIENCE.

Brewer's Dining Hall.
The Brewer's Dining Hall takes inspiration from the 18th and 19th century dining room of the same name. This traditional dining hall catered for the hard working at St. James's Gate Brewery, who wanted to eat well. The Brewer's Dining Hall is an informal dining experience served buffet style featuring the freshest and most wholesome ingredients. All of this is experienced with full views of the working kitchen which is on show through a large glass viewing area.

Gilroy's Restaurant
Gilroy's restaurant is inspired by the artist, John Gilroy, who was the artist and creator behind the “MY GOODNESS, MY GUINNESS” marketing campaign. In Gilroy's you will be greeted with a warm setting surrounded by the wonderful animal characters created by Gilroy, all of which are displayed prominently overhead to add to your dining experience. Gilroy's is a waiter style bistro restaurant offering a premium food experience serving traditional Irish food complemented by a contemporary twist.

Arthur's Bar
The Irish Pub is an integral part of Irish life and always has been. The pub is the focal point of community life where music, sport, literature and family occasions are all celebrated. Arthur's Bar is a modern twist on a traditional Irish pub, taking elements of a traditional Irish pub, and showing them in a contemporary manner.