In the heart of Dublin’s Liberties and taking pride of place at the St. James’s Gate Brewery, the Guinness Storehouse is delighted to celebrate turning 25 this year. That’s 25 unforgettable years of sharing the story of Ireland’s most iconic stout with people from all over the world. 25 years of tweaking and improving the experience we offer to our guests to ensure we remain one of Ireland’s favourite attractions. 25 years of pulling perfect pints to panoramic views one of Dublin’s best rooftop bars.
In 25 years, we have welcomed some 25 million visitors from all around the globe to visit our seven stories of interactive exhibits, taking them through everything from the humble raw ingredients for Guinness to the shiny advertising campaigns that are recognised worldwide.
And since we opened in 2000, we like to think we have become more than just a brewery tour; rather, we’re an experience that draws people into not just the history of Guinness, but of Ireland. Our heroes and our triumphs, our losses and our gains.
Over the years, we’ve extended that experience with special events that include some truly banging gigs featuring incredible international and Irish talent. Let’s take a look at how we’re celebrating our special 25th anniversary.
To celebrate our 25th anniversary in 2025, we’re excited to be rolling out the Alive in 25 campaign. This year-long series of cutting-edge cultural events and community initiatives is designed to celebrate everything we’ve done as a brewery tour and as a beer tasting experience, bringing 265 years of Guinness history to life.
We kicked things off with The Scratch playing outside the storehouse on New Year's Eve, ringing in our 25th year in style, and just wait until you see what’s next…
Three days of music, food, friends and of course, Guinness are coming to us at the Storehouse from Friday, May 23rd to Sunday, May 25th. We expect some 7000 people to visit us here over the three days, with all proceeds from this event going towards the The Guinness Dublin 8 Community Fund. Set to be one of the highlights of summer, guests can expect a lineup of Ireland's hottest musical talent alongside global sensations, celebrating the unique and vibrant spirit of Dublin 8. For everything you need to know, check out our Lovely Days Live event page here.
The line-up for Saturday, May 24th has now been confirmed, with one of Ireland’s most exciting singer-songwriters, CMAT, taking to the stage on the grounds of the historic Guinness brewery, along with Morgana and Irish trad supergroup BIIRD. CMAT is set to have an incredible year, as she embarks on a major tour and releases her highly anticipated third album, EURO-COUNTRY, in August. The ticket ballot for this event is now closed but keep an eye out for the details of the final Lovely Days Live ballot!
We welcome Fontaines D.C. & Lankum for an incredible celebration of contemporary Irish music as both bands return to Dublin, the city where it all began, and take to the stage on the grounds of St James Gate. The ticket ballot for this event is now closed and successful applicants have been notified but keep an eye out for the details of the final Lovely Days Live ballot!
As for what’s to come? Well, we’re keeping quite a lot of what we’ve got planned under wraps for now…. Sure, who doesn’t like a surprise?
Make sure you check out guinness-storehouse.com or follow us on Instagram to make sure you don’t miss out on a great Guinness party.
If our past events are anything to go by, 2025 is one to keep on eye out for! Let’s take a look at some of the highlights…
22nd September 2023
Dublin-born DJ Annie Mac brought her acclaimed “Before Midnight” concept to the Storehouse for our Culture Night, a free-ticket event that sold out fast and proved to be one of the boppiest nights the Gravity Bar has ever seen. As always, she delivered an electric, vibrant set that left people feeling utterly elated - and that’s the magic of Annie Mac.
2nd May 2023
Dermot Kennedy’s soulful rooftop gig was the first time anyone has ever performed on the Storehouse roof, and it was a truly memorable one. Those views, that voice, the vibes… everything worked together to create an intimate and emotional experience that went down in Storehouse history.
May 18, 2024
UK electronic dance duo Disclosure brought their high-energy show to Guinness when they performed in our Arrol Suite alongside some big names in Irish music. This was a phenomenal show, the Arol suite was packed and heaving for this bold, banging launch to the summer season.
July 4, 2023
Kelis’s Milkshake is about as iconic a beverage as our Guinness is, so it’s only fitting that she celebrated 20 years since dropping her biggest hit with a rare Irish show. The Gravity Bar was transformed into a heaving club, and she left the crowd absolutely exhilarated.
June 21, 2023
Belfast’s electronic stars delivered an unforgettable night in the Gravity Bar, with a euphoric crowd going wild to their repertoire of global dance anthems. This one sold out within mere minutes, and the excitement in the air amongst those lucky enough to get a ticket was palpable. Set to the panoramas from the Gravity Bar, this was something special.